Turn Zendesk Tickets into a Prioritized Roadmap
Your Zendesk queue is the highest-volume, lowest-cost product research you already run. Most of it evaporates when the ticket closes. How to change that.
Blog topic
From signal to decision
The feedback that matters most is already arriving — in tickets, calls, meetings and product analytics. How to turn each of those channels into a prioritized decision instead of a report nobody reads.
From Hotjar and Amplitude Signals to Product Decisions
Hotjar shows where users click; Amplitude shows what drives retention. Neither says what to build next. How to close that gap.
Turn Gong Sales Call Insights into Product Decisions
The most valuable product feedback you get is on Gong calls right now. How to stop it dying in a transcript and use it to drive your roadmap.
Turn Granola & Slack Into Product Decisions
If you ask a product manager where their best customer insights come from, they rarely say, "The official feature request form."